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Facetune_13-09-2022-15-37-36 2.HEIC


Hello Beautiful & welcome to Cheveurier! I’m Ashley Lee, and being Bronx born & bred, I’m extremely proud to be serving the community that molded me into who I am today.


As an entrepreneur, “rich auntie”, & someone who just enjoys living their best life, I know how busy things can get and that hair may not be at the top of your list.  I also prioritize taking a pause.  I’ve designed my salon experience to take the stress out of hair care while also educating you to carry that ease into your at home hair routine.  


I’ve been a hair stylist for 10+ years, but moving my business to The Bronx has truly made me fall in love with my clients and purpose. I specialize in hair, color and extensions with the integrity of natural hair care at its core. Although I’ve been in the industry for a decade, I pride myself on being a consistent learner and investing in advanced education to offer the quality services in salon.


In looking at salon culture today, I realize that there was a great emphasis on styling and hair care was taking a backseat. As I started to offer healthy hair care services, I realize that my impact was only reaching my clients while they were in my chair. Now I’m making sure that my clients receive education that extends beyond the chair, and can be taken away from the salon to have greater impact in their everyday life.  


When I’m not in the salon, I’m probably on a beach - at least that’s what I hope. When I’m in New York City, I love to get dressed up with friends and try new hotspots. Whatever your vibe, I have a style or a tip for that. 


Going to the gym is some thing that I’m constantly trying to integrate in my life with balance. Enjoy healthy snacks at the salon or just pop in to get some tips on how to maintain your hair through your workouts.


I can’t wait to see you in salon! Be sure to check out my service menu or to book an appointment. If you’re not sure where to start, I’ll meet you where you are- the beginning. Book a discovery session, and let the healthy hair journey begin. 

Ashley Lee

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